# BernsteinSaysMemoryBullMarketToLastUntil2027

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Bernstein's monthly storage report indicates the current memory bull market is expected to last until 2027, though the rapid price surge phase has passed. Q2 DRAM prices rose 74% quarter-over-quarter, with Server and Mobile DRAM up over 60% and nearly 80% respectively. Q3 DRAM growth is expected to slow to 13%-18% as consumer electronics demand weakens. NAND shows divergent trends — wafer prices softening but mobile and SSD contract prices up 60%. Long-term orders from AI cloud providers are the key cyclical driver. The bank maintains positive ratings on Samsung, SK Hynix, Micron, and SanDisk, while remaining cautious on Kioxia.

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